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Publicado el 08-09-2012

The Public is Tired of Negative Political Ads




Many radio and TV commentators have been saying that the public is tired of so many negative political ads that are constantly seen on television and on the Internet. They also comment that voters want to have specific details about the programs of the two presidential candidates running in November

In the 2008 presidential race, for the first time in history no president or vice president was running. However, there was a good representation of senators and former senators with solid government experience, among them Hillary Clinton, Joe Biden, Chris Dodd and Governor Bill Richardson. And… the Obama phenomenon showed up; a Senator from Illinois who announced his candidacy in June of 2007, with barely two years experience in the Senate. Nevertheless, after several debates, Obama prevailed, possibly because of the race factor. The press and the liberals in the country decided that the time was right to have an African-American president. The same thing would have happened with any other African-American candidate, although it must be acknowledged that not everyone had Obama’s personal characteristics.

Now we have President Obama running for reelection against Republican Mitt Romney, former governor of Massachusetts. Unfortunately, up to now both campaigns have been characterized by their negative ads. There are very few positive ads. During personal appearances, both candidates take up time to attack each other.

And already the voters are tired of so much negativity, something that might affect the decision to vote in November. It is necessary that both presidential candidates try to explain clearly, with numbers in the case of the economy, how they propose to get the country out of the dire financial situation in which we are, with a high rate of unemployment and an ever-growing national debt of $15 trillion.

The candidates have agreed on three ninety-minute debates, that is, a total of four and half hours to discuss their programs and try to get votes. Much will depend on the questions asked by the press, which should be as impartial as possible.

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Independencia Centroamericana